Panasonic and Verizon: Full HD 3D Video Over Verizon's FiOS

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Full-resolution high-definition 3D transmission via a premium TV service provider became a reality at this year's 2011 International Consumer Electronics Show. Verizon and Panasonic, a leader in Full HD 3D technology, are streaming Full HD 3D, currently the highest-possible resolution of 3D video, via Verizon's 100 percent fiber-optic FiOS TV service.



Full HD 3D transmissions preserve the complete 1080p picture resolution that consumers have come to expect from their HDTVs. Other solutions degrade the 3D image, typically reducing resolution by half. In a demonstration at the Verizon-sponsored Blogger Lounge, FiOS engineers showed a selection of 3D content streaming to a Panasonic Full HD Blu-ray 3D Disc™ player at a bit rate of up to 18 Mbps (megabits per second) -- double the bit rate currently used by most cable providers.

Verizon’s TV Everywhere strategy a “triple play to the triple screen”

FiOS TV subscribers will be able to access video on demand (VoD) on the iPad, iPhone, and a range of Android smartphones starting in the fourth quarter, with the addition of live TV channels set to arrive sometime in 2011. FiOS TV vice president of consumer strategy and planning Shawn Strickland said subscriber viewing of live TV channels on the iPad will initially be limited to subscriber homes. He said Verizon would not have to pay programmers additional fees to provide access on the iPad. “That’s no different than a set-top. We don’t pay on a set-top basis,” Strickland said.

Live TV Is Coming to the iPad

FiOS TV subscribers will be able to access video on demand (VoD) on the iPad, iPhone, and a range of Android smartphones starting in the fourth quarter, with the addition of live TV channels set to arrive sometime in 2011.

Calling Verizon’s TV Everywhere strategy a “triple play to the triple screen,” Strickland said the applications give FiOS TV competitive edge over rivals such as Comcast Corp., Time Warner Cable Inc., and Cablevision, which are also developing applications for the iPad. 

“We see a strong differentiator there. We think we’re fully ahead of the competition,” Strickland said, noting that he believes Verizon’s TV Everywhere strategy will help it win new video customers.

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