This week there were three hours of WWE coverage. Each hour grew more viewers and the 9pm and 10pm hours earned WWE: RAW the top two spots (the first hour placed 11th).
This week SpongeBob only made the top 20 eight times, but this was seemingly due to a Fairly Odd Parents extravaganza. You don’t need to cry for SpongeBob or Nickelodeon, the Bobster still snuck in 16 airings into the top 40 and Nickelodeon took 30 out of 40 spots. Even by Bill Gorman’s accounting, that is the lion’s share. Nick’s own iCarly also bested SpongeBob with 4.35 million viewers. Disney ran the movie The Incredibles at least twice (one airing made the top 20, one didn’t, the only Disney participation in this week’s top 40).
The Saturday (3/15) 9pm showing of the movie Wisegal on Lifetime averaged 3.4 million viewers, and was 15th on a household ratings basis (25th by viewers). The Monday (3/10) airing of The O’Reilly Factor placed 30th for the week on a HH ratings basis, and 37th out of 40 on a viewers basis (3.09 million). Keith Olbermann? I don’t hate you, but you didn’t make the top 40.
The premiere of the John Adams miniseries on HBO? Not on the top 40 and HBO doesn’t seem to be in a hurry to release a press release (never a good sign), but I will keep my eyes open for some John Adams data. Update: the two episode premiere on Sunday averaged 2.7 million viewers.
Some TVbytheNumbers favorites made the top 40 via syndication. A Monday night 9pm airing of Gorman favorite Law & Order on TNT had 3.15 million viewers (34th on a viewers basis) and A Friday night 11pm airing of House on USA had 2.91 million viewers, the 40th most watched program on Cable last week.
Full Top 20 Cable Results for the week ending 3/16/2008:
| Rank | PROGRAMS | Net | DAY(S) | Live+SD HH Rtg | Live+SD Viewers |
|---|---|---|---|---|---|
| 1 | WWE ENTERTAINMENT (WWE RAW) | USA | MONDAY | 3.4 | 5,690 |
| 2 | WWE ENTERTAINMENT (WWE RAW) | USA | MONDAY | 3.3 | 5,542 |
| 3 | ICARLY | NICK | SATURDAY | 2.7 | 4,347 |
| 4 | SPONGEBOB | NICK | SATURDAY | 2.7 | 4,175 |
| 5 | FAIRLY ODD PARENTS | NICK | FRIDAY | 2.6 | 4,034 |
| 6 | BACK AT THE BARNYARD | NICK | SATURDAY | 2.6 | 4,029 |
| 7 | SPONGEBOB | NICK | SATURDAY | 2.7 | 3,991 |
| 8 | INCREDIBLES, THE | DSNY | SATURDAY | 2.5 | 3,941 |
| 9 | FAIRLY ODD PARENTS | NICK | FRIDAY | 2.5 | 3,899 |
| 10 | SPONGEBOB | NICK | SATURDAY | 2.5 | 3,805 |
| 11 | WWE ENTERTAINMENT (WWE RAW) | USA | MONDAY | 2.4 | 3,804 |
| 12 | SPONGEBOB | NICK | SATURDAY | 2.3 | 3,749 |
| 13 | FAIRLY ODD PARENTS | NICK | MONDAY | 2.4 | 3,703 |
| 14 | FOP MOVIE FAIRLY ODD BABY | NICK | FRIDAY | 2.4 | 3,685 |
| 15 | FAIRLY ODD PARENTS | NICK | SATURDAY | 2.4 | 3,538 |
| 16 | SPONGEBOB | NICK | FRIDAY | 2.2 | 3,529 |
| 17 | SPONGEBOB | NICK | SUNDAY | 2.3 | 3,526 |
| 18 | SPONGEBOB | NICK | MONDAY | 2.3 | 3,518 |
| 19 | FAIRLY ODD PARENTS | NICK | SATURDAY | 2.3 | 3,508 |
| 20 | SPONGEBOB | NICK | SATURDAY | 2.3 | 3,482 |
Nielsen Ratings Data: ©2008 Nielsen Media Research, Inc. All Rights Reserved
