“The BMR’s ability to deliver and manage high-quality digital video services has made it a leading digital headend solution in China,” said Mr. Chuanhua Qu, director of Taicang Cable in Jiangsu province. “We’re using the BMR to deliver 100 digital TV programs to more than 80,000 subscribers.”
The new customers are using the BMR to improve the bandwidth efficiency and optimize picture quality of their digital TV services. China continues to be one of the fastest growing digital TV markets in the world, as local operators continue to expand digital services in advance of the upcoming 2008 summer Olympic games in Beijing. BigBand now counts more than 40 service providers in China as customers.
“The BMR’s reputation for quality and reliability is well-known in China, and the product has lived up to its reputation in our deployment,” said Dr. Li Zuoxin, general manager of Nanchang Cable. “We can use the BMR today for a range of digital video processing functions, with the potential to add support for switched digital video, video-on-demand and other advanced functions in the future.”
The BMR is one of the most widely-deployed video networking platforms in the world. The product’s programmable, modular architecture allows it to be upgraded and reconfigured easily, allowing service providers to add support for new functionality only as needed to generate increased return on capital investment. The BMR switches and processes MPEG content over IP, and supports a wide assortment of applications including switched digital video, digital ad insertion, HDTV, video on demand, network-based DVR, digital television management, IP video transport and digital simulcast.
“China’s digital television viewership is rapidly accelerating,” said Rick Ford, vice president of Asia-Pacific for BigBand Networks. “We’re leveraging our experience with some of the world’s most ambitious video service rollouts to support China’s operators as they scale to support millions of new digital TV subscribers in advance of next year’s Olympics.”
About BigBand Networks
BigBand Networks, Inc. (NASDAQ:BBND) provides broadband service providers with innovative network solutions designed to make it easier to move, manage and monetize video. These solutions are based on BigBand’s video-networking platforms that are built to enable efficient and reliable delivery across a wide range of services, including digital TV, high definition TV, addressable advertising, video-on-demand and interactive TV. BigBand Networks’ customers include more than 200 service providers—including six of the ten largest service providers in the U.S.—and leading cable and telco service providers in North America, Asia, Europe and Latin America. BigBand Networks is based in Redwood City, Calif., with offices worldwide. For additional information about the company, please call +1.650.995.5000, email info@bigbandnet.com or visit www.bigbandnet.com.
Effective October 30, 2007 BigBand Networks announced plans to retire its Cuda CMTS product lines, including:
- BigBand Cuda12000
- BigBand Cuda3000
The decision to retire Cuda was a difficult one. BigBand values all Cuda customers and will make every effort to minimize the impact of this decision on customer business operations, including providing the opportunity to place final orders.
CUDA Last-Time-Buy DateBigBand will accept orders for CUDA equipment through January 31, 2008, for delivery no later than April 30, 2008.
The Company plans to continue offering customer support for these platforms through 2010.